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100% Chair: Designing For Algorithmic Landscapes


Sat, Jan 19, 2019 — Sun, Jan 27, 2019


Window Installations



Location Accessible


1010 Queen Street West



Opening Reception: Wed, Jan 23, 5-7pm


In a near future where humans, robots and smart algorithms live, play, learn and work together, Radical Norms explores design processes that consider Artificial Intelligence (A.I.) as a stakeholder. The work examines how an emerging landscape powered by ubiquitous machine vision can redefine what we as humans perceive to be ‘chair’.

Radical Norms looks to probe A.I. perspectives that are built on a crowd sourced database of 9 million images, classified by people around the world of what is ‘chair’. This project investigates new types of chair taxonomies designed for the ‘eyes’ of an Artificial Intelligence system, looking to learn how it understands the human world through artifacts and objects.

What and how do we humans need to change in order to adapt to such new environments?

‘100% Chair’ showcases how Radical Norms has developed a tool that acts as a framework to interface with AI in the design process. The function of the tool is to provide an actual physical interface that a human can use to create chair model compositions. These compositions are then rotated around on a 360 degree axis, all the while being scanned by A.I. that identifies ‘chair’ in varying percentages of probability. The designers go through an iterative process of prototyping forms, functions, materiality and contexts that might satisfy the wanted rates of the A.I. predictions. Each one of the chairs suggests different relationships with the A.I.’s ‘worldview’ – one accommodates it (50% accuracy), one impresses it (100% accuracy) and one avoids it (0%) keep the chair reserved for human only users. As soon as the A.I. identifies those rates – a finalized chair is produced.


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Radical Norms (Daniel Daam-Rossi, Angelika Seeschaaf Veres, Koby Barhad)