The Beauchamp Art Gallery is proud to showcase ‘Colour Pop: What’s New and Now in Canadian Pop Art’.

Since the 1960’s, Pop Art has remained an iconic movement that blurs the lines of commercial and fine art. With the mid-century rise of advertising, artists looked to elevate mundane or “everyday” cultural elements, by highlighting them in their work. Company logos and packaging, portraits of famous actors, musicians, and characters became popular subjects adorning gallery walls and collectors’ homes.

With the rapid media consumption of today, Pop Art has experienced a resurgence. Artists continue to find inspiration in the iconic imagery found in mass media and popular culture, and viewers feel a connection and sense of nostalgia to the work.

While the concepts and subjects of Pop Art have remained relatively constant through the years, with icons like Marilyn Monroe and Mickey Mouse being as popular as ever, the techniques and mediums have changed with the times. Archival digital printing techniques, 3-dimensional modelling paste, and even augmented reality have found their way into this iconic art movement. Artists are harnessing the power of today’s technology and experimenting with the most advanced mediums to create Pop Art pieces that speak to the culture of today.

‘Colour Pop’ features artworks by a group of prolific contemporary French-Canadian artists, in a variety of mediums, including collage, acrylic, papier machée, 3D op-art, interactive digital works and more. The exhibition will include work by Mélanie Simard, Virginie Schroeder, Francois Boutet, Istaymute, Cynthia Coulombe-Bégin and more TBA.